Safari Childcare

Safari Childcare has a website from an existing supplier, which utilised their vibrant and distinctive branding with cartoon styles, but the structure was not serving their needs in terms of highlighting their full set of locations, and allowing them to show that they are a single organisation operating across Essex. The website experience was therefore quite confusing. Having decided to leave their existing supplier we had a short timescale to get a new version of the website operational for them.

We did a user experience design consultancy and then rapidly rebuilt the site, implementing a new structure that better illustrated the depth and breadth of their business. We added new pages to detail information that was relevant across all sites and simplified the pages for each location so that they were more succinct and easier for users to understand.

Following this we provided a full marketing MOT and then delivered Social Media Management as an initial programme to generate new leads and build reputation.